Who Says You Can’t Build A Business In Aviation?
“Human beings have always been fascinated with the concept of flight and our ability to conquer the skies is a real triumph of human ingenuity. But given the level of risk involved in putting people in the air, airplanes are extremely difficult to build and market without a big brand behind you. As an industry, LSA (light sport aircraft) holds glamour for many aspiring engineers but is a litany of failed businesses. In South Africa, the LSA industry didn’t exist at all 10 years ago. To take on this global industry, which hadn’t had a new entrant survive in decades, from a country that had no credentials in the space, took not only guts and skill, but an entirely new take on an established industry. But if you’re Mike Blyth or James Pitman, this sounded like fun. Starting in 2010, they created a truly extraordinary South African business, TAF (The Airplane Factory), and have since sold over 500 airplanes around the world.”
-James Lightbody (Startup Truth)
